Are we all aware there’s an “Analogue switch off” in 2015? “It’s Radio Jim, but not as we know it”. Actually, when Digital Radios take over the UK, there will be a lot of “air space” left over on the FM bands. This will give rise to a plethora of “Local Radio stations”. It’ll be “I’m Jack broadcasting from The Red Lion – your local” or “Local High School FM”. It could make for some interesting listening.
So what’s it all about and why? Are we going to be getting amazing quality with Digital? Have manufacturers refined their Electrical Components to give Sony, Pure and Roberts Digital Radios something better and more exciting? The answer is yes. Apparently the electrical components use a different method to transmit information and offer an amazing quality and great new service for listeners. The costs will be lower for broadcasters too.
The actual introduction of Digital Radio and the switchover itself will be an expensive process, but after it’s achieved there will be many benefits. There won’t be any interference from bad weather and it will be possible to see a digital display on your radio which will show what song is being played or what show you are listening to.
The Government and “Digital Britain” have asked that Broadcasters begin to experiment with new ideas for stations and shows. Perhaps there could be a station dedicated to “older people” and their concerns, a truly Jazz dedicated station, “Musical Shows”, “Bikers” or “alternative medicines” radio station? The possibilities and innovations could be endless.
All in all an exciting time ahead.